Sales techniques
Strategies to establish empathy in selling
Emotional connection is a powerful factor in all human relationships, and the sales process is no exception. People buy based
Emotional connection is a powerful factor in all human relationships, and the sales process is no exception. People buy based
In the sales process, it is essential to highlight the benefits that our product or service offers to the customer.
If we get our product to be associated with positive values, we will increase its attractiveness and we will be
Storytelling is a powerful tool in the sales process, and far from being simply something similar to telling “stories” to
Empathy is the ability to understand the needs and emotions of others, and in the case of marketing, those of