Sales techniques
How to use testimonials to build customer confidence
Customer testimonials provide social proof that supports the effectiveness and quality of our product or service. By showing positive feedback
03/12/2024
Tag: customer trust
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Sales techniques
Importance of warranties in customer satisfaction
Warranties are one of the best tools to reduce the customer’s perceived risk during the purchase of a product, and
03/12/2024
Sales techniques
Tips for understanding the customer’s needs in sales
If you do not understand the interlocutor you have in front of you and his real needs, you will not
02/12/2024
Sales techniques
How to use stories to emotionally connect with customers
Storytelling is a powerful tool in the sales process, and far from being simply something similar to telling “stories” to
02/12/2024
Sales techniques
How to use social proof in marketing
Social proofs are nowadays one of the most valued factors by the audience, and help to build trust, credibility and
02/12/2024