Posting tutorials on IGTV has proven to be an effective way to offer valuable content to your audience and increase your engagement on Instagram. Tutorials allow your followers to learn something new and useful, so if you give your followers the value of learning something interesting, you will be building a stronger and more loyal relationship with your audience.

To create an effective tutorial, there are many methods, although without a doubt it must necessarily be didactic content that is easy to understand and assimilate. Depending on the subject matter, make sure you cover topics that are relevant or curious to your audience and that you can explain clearly and concisely.

Use a structured format, breaking down the tutorial into easy-to-follow steps. Make sure the video and audio quality is high to provide a pleasant viewing experience, and don’t take anything for granted. Make sure anyone can follow your tutorial smoothly, and get the same results.

If you post tutorials on IGTV with some frequency, you’ll be offering content of value to your followers, and in addition, it can position you as an expert in your niche. This authority, further supported by visitors, can attract new followers interested in learning more about you, which will ultimately organically increase your visibility on the platform.